February 7, 2022
As you might expect, SEO for dentists can get quite complicated. Yet, it still should be one of the most important components of y ...
June 1, 2022
May 31, 2022
Please read the terms and conditions carefully. They govern the use of this website and provision of Maple Cloud’s services described on this page, acceptance of which constitutes a legally binding contract.
This Agreement is by and between Maple Cloud, its Clients their heirs, assigns, agents and contractors and Users of Maple Cloud’s website and is made effective as of the date of electronic execution. By accessing the Maple Cloud website, you acknowledge and agree that you have read, understood, acknowledged and agreed to be bound by all the terms and conditions of this Agreement.
Maple Cloud offers internet marketing services (hereinafter “internet marketing”) that include, but not limited to: search engine optimisation (hereinafter “SEO”), social media marketing (hereinafter “SMM”) and website services.
1.1 All quotes supplied by Maple Cloud are valid for 7 days from the date the quote is provided. Maple Cloud may amend this provision during promotional periods. Acceptance can be provided in:
2.1 Maple Cloud will commence works upon acceptance of the terms and conditions in accordance with this agreement. Maple Cloud will commence work within fourteen (14) days after the date of receipt of information.
2.2 Maple Cloud will use its best endeavours to provide Service to Client within a reasonable timeframe. Maple Cloud is not liable for delays to project or anticipated timeframes for delivery of service.
3.1 Client agrees to pay for the Products and Services according to a payment schedule confirmed in writing, email or other electronic correspondences. Invoices are payable within five (5) business days from the date of the invoice.
3.2 Client acknowledges that no refunds are available once work has commenced on the Project Deliverables and additional requests for refunds will require Management review.
3.3 For SEO and SMM retainers, the client will be billed for each month for the maintenance fee until customer provides Maple Cloud with a written cancellation request.
3.4 If Client provides Maple Cloud with their credit card information, you authorize Maple Cloud to automatically charge your credit or debit card for charges that apply to your account. Recurring charges will be posted to your credit card until such time that you cancel your account in accordance with Maple Cloud cancellation policy.
3.5 Client may elect to have invoices paid by direct debit. By completing a direct debit request, Client authorizes Maple Cloud to arrange for account funds to be debited to your account.
3.6 All payments to Maple Cloud will be made in AUD (Australian Dollar).
4.1 If payment has been declined or has not been made, Client’s account will be suspended and a reactivation fee of $50 will apply.
4.2 For returned cheques due to insufficient funds, Maple Cloud reserves the right to request alternate payment method.
4.3 If payment has not been received after 30 days, this will result in termination of our services and any links and SEO and SMM work may be removed. Cancelled accounts cannot be reactivated and any account history or information will not be retrievable. No refund will be given thereafter.
5.1 Client will provide Maple Cloud with reasonable direct and remote access to its website, and shall provide such other reasonable assistance as Maple Cloud may request, including, but not limited to, providing source code and other statistical, diagnostic information and other relevant information required to enable Maple Cloud to comply with its obligations under this Agreement.
5.2 Maple Cloud shall provide the Services during the continuance of this Agreement Maple Cloud will use reasonable efforts to provide Client with the Services in accordance with the estimated timeline set out in the Project Deliverables.
5.3 Where the Service being provided requires, Maple Cloud will liaise with the relevant web agency, hosting company or other third party in order to provide the Services. Maple Cloud shall not be liable for any act or omission by the relevant web agency, hosting company or other third party, if such act or omission results in Maple Cloud breaching its obligations under this Agreement.
5.4 Maple Cloud will not make changes to or update a Customer’s website prior to written or verbal consent from the Customer, stating that Maple Cloud have the right to make the agreed changes and the Customer, as the website owner, agrees to and takes full responsibility for those changes being made.
6.1 Maple Cloud will facilitate to increase the visibility of the client’s website within an agreed period of time after the Commencement Date. If Maple Cloud is unable to achieve improvement in visibility within that time period, Maple Cloud agrees to provide further optimisation services until such time when Client’s website has significant visibility online.
6.1.1 Client acknowledges that Maple Cloud may, as part of the client’s SEO and SMM campaign, add links and content to the client’s website. If the client chooses to reject these additions, their visibility improvements may be rendered void, to the discretion of Maple Cloud.
6.2 Client acknowledges that the guarantee applies only to selected keywords chosen by the Client. Maple Cloud will advise Client to which keywords apply.
6.3 Client acknowledges that Search Engine Optimisation (“SEO”) is governed by many factors which are outside the direct control of Maple Cloud. Search Engines are third-party systems with unknown variables, algorithms and indexing decisions that can change at any time and without notice over which we have no control. Maple Cloud will use best efforts, techniques and accepted standards to improve Client’s Search Engine Ranking but cannot guarantee #1 ranking of the Client’s website on any major Search Engine using Client’s desired keywords. Client further acknowledges that the website’s ranking with a particular Search Term will rely on both the relevancy of that term on your pages, and the popularity of that term on other websites.
6.4 Client further acknowledges and understands that a website’s rankings may go backwards. Client agrees if this were to happen, no liability will be on Maple Cloud and no refunds or discounts given.
6.5 Maple Cloud is not responsible for changes made to the website by other parties that adversely affect the search engine rankings of the Client’s website.
6.6 Maple Cloud is not responsible for the Client overwriting Maple Cloud’s work to the Client’s site. (e.g., Client/webmaster uploading over work already provided/optimized). The Client will be charged an additional fee for re-constructing content.
6.7 Maple Cloud follows a strictly ethical SEO and SMM policy and will not be responsible for any bans or search engine suspension for the following:
6.8 Client acknowledges that Maple Cloud may add an “SEO Services” by “Maple Cloud” link to the footer section of each website they work on. This is Maple Cloud’s branding and to remove it will cost $250.
7.1 If requested Maple Cloud shall provide the link building services as specified on the Maple Cloud website and to the agreed specifications on the Project Deliverables.
7.2 The number of links stated in the Project Deliverables is the number of links that Maple Cloud will provide on the link building report. The number is correct at the point at which the report is generated and quality controlled, whereupon it will be emailed to the Client.
7.3 Maple Cloud offers no guarantee for the length of time each link will remain live after the point at which it has been confirmed and reported on the Customer link report.
7.4 Client acknowledges that Maple Cloud is not liable for the content of those sites. Use of any such linked web site is at the Client’s own risk.
7.5 The inclusion of any link does not imply endorsement by Maple Cloud of the site.
7.6 Client acknowledges that linking to “bad neighborhoods” or receiving links from “link farms” can seriously damage all SEO and SMM efforts. Maple Cloud does not assume liability for the Client’s choice to link to or obtain a link from any particular website without prior consultation.
8.1 Maple Cloud agrees to produce written material for inclusion on Client’s website upon the request of the Client and per the agreed specifications in the Project Deliverables.
8.2 Maple Cloud agrees that it will be the sole author of the work, which will be original work by Maple Cloud copywriter, free of plagiarism. Maple Cloud agrees to use reasonable care to ensure that all facts and statements in the work are true and that the work does not infringe upon any copyright, right of privacy, proprietary right, right of publicity or any other right of a third party.
8.3 Client may provide additional copy to Maple Cloud. Client accepts full responsibility for all detail contained in the copy provided to Maple Cloud and agrees to use reasonable care to ensure that all facts and statements in the work are true and that the work does not infringe upon any copyright, right of privacy, proprietary right, right of publicity or any other right of a third party.
8.4 Maple Cloud acknowledges that Client has the right to edit the work in a time frame agreed upon in advance as it deems appropriate for publication, and that Maple Cloud will cooperate with Client in editing and otherwise reviewing the work prior to publication.
8.5 Client agrees that they are responsible for reviewing the final draft for accuracy to include spelling and grammatical errors, statements and assertions. Maple Cloud is not liable for errors discovered after publication.
9.1 Maple Cloud agrees to assist with the customisation of a website at Client’s request and will deliver the work by to the agreed specifications in the Project Deliverables.
9.2 Client is solely responsible for preparing and posting detailed descriptions of each of its Project Deliverables, including providing samples illustrating Client’s creative brief (“samples”), site structure, number of pages required, the applicable deadline, and other relevant terms and conditions. Client agrees to provide information to Maple Cloud within 30 days of signing the agreed Project Deliverables.
9.3 Client agrees to supply the Maple Cloud with adequate photography or imagery to use in the design; or recommend a stock photography bundle to suit the project. Client acknowledges that an additional fee may be assessed for any stock photography we acquire.
9.4 Client agrees that if it fails to deliver information or content to Maple Cloud to enable website services work to commence within thirty (30) days, that Maple Cloud may at its discretion consider the project cancelled. Client also agrees that no refund would be payable under this circumstance and will not hold Maple Cloud liable for subsequent breach of this Agreement.
9.4 Maple Cloud will send Client a “Web Draft” once work is completed. Client agrees to review and test website for grammatical, spelling, graphical errors and coding bugs. Client hereby agrees that it is their sole responsibility to notify Maple Cloud of any such errors during the revision cycle and before the final files have been generated. Client agrees to provide feedback and revisions to Maple Cloud within fourteen (14) working days after receipt of the draft.
9.6 Client is responsible for acquiring and purchasing a domain name. Maple Cloud may at its discretion advise Client on suitable names.
9.7 Client hereby acknowledges that Maple Cloud is not responsible for any errors, grammatical or otherwise found in submitted material Client provides towards the website service.
9.10 Maple Cloud agrees to resolve any errors or implement revisions requested by Client. Client agrees that a maximum of three revisions are available.
9.11 Client acknowledges that any change requests after final approval has been given to Maple Cloud or after website is live in Production, that Maple Cloud reserves the right to require Client sign a new contract and pay any subsequent fees. Maple Cloud will not commence work on subsequent change requests until full payment has been received.
9.12 Client acknowledges that Maple Cloud may add a “Marketing” by “Maple Cloud” link to the footer section of each website they work on. This is Maple Cloud’s branding and to remove it will cost $250.
10.1 Client’s website should be hosted on a reliable server, based in the country of Search Engine interest, with constant availability, for optimum results.
10.2 Maple Cloud may recommend changing Client’s host or server, in order to protect the interests of your web site’s ranking within the Search Engines. Maple Cloud offers no guarantees to interruption of hosting services and cannot accept liability for losses caused by the unavailability, malfunction or interruption of this service.
10.3. Client may elect to host their website with Maple Cloud for an additional annual fee. Client agrees to pay the annual hosting charge in advance of commencement of hosting services.
10.4 Client acknowledges that Maple Cloud may from time to time be required to perform maintenance, upgrades or replacements to servers. Maple Cloud reserves the right to suspend access to such server during the required time to do the maintenance, upgrade or exchange the server. In this event, Maple Cloud will notify Client via e-mail at least 24 hours before the due date and time for maintenance.
11.1 The technology and content provided on the Maple Cloud Site, unless specified otherwise, are owned by or licensed to Maple Cloud. Content includes but not limited to text, graphics, logos, icons, images, sound clips, video clips, data compilations, page layout, underlying code and software.
11.2 Maple Cloud and its licensors retain all proprietary rights to that content and technology and by continuing to use this website, Client acknowledges said content and technology is protected by Australian and international intellectual property laws.
11.3 For all content, imagery or photography provided to Maple Cloud in the provision of services, Client hereby warrants:
11.4 Maple Cloud reserves the right to refuse any content it considers to be in contravention with any of the above statements.
12.1 Client acknowledges that copyright to any stock imagery or photography used on Client’s websites is retained by the owner.
12.2 Client acknowledges that such images can therefore not be used or re-used for any other purpose and can only be used as they were placed onto your website by Maple Cloud. Any editing of the dimensions in which they appear may contravene their usage rights.
13.1 Client warrants that there is nothing in any advertisement or other material provided to Maple Cloud, or in any material to which the advertisement or other material links or refers, that violates any personal or proprietary right of any third party, constitutes false advertising, is harmful, or violates any law or governmental regulation.
13.2 Client agrees to indemnify and hold harmless Maple Cloud, its employees, directors, heirs and assigns against all liability, loss, damage and expense of any nature, including attorneys’ fees, arising out of the publishing, distribution, or transmission of any advertisement submitted by or on behalf of the Client or the linkage of any advertisement to any other material.
14.1 All copyright and other intellectual property rights in any work created, commissioned or otherwise acquired by Maple Cloud during the implementation of any contract between Maple Cloud and Client shall remain with Maple Cloud until full payment has been received.
14.2 Upon full payment, Maple Cloud hereby agrees to transfer to the Client all rights title and interest in the copyright and other intellectual property rights in all artwork, manuals, information, material reports, source code and other output which is produced, extended or modified during the production of the work outlined.
15.1 The Initial Term for the Agreement for Services shall continue as follows unless otherwise mutually agreed upon in writing- 180 days for search engine optimisation contracts and any other service.
15.2 Following the Initial Term, this Agreement shall renew at the end of each 30-day period for a successive 30-day term unless either party provides a minimum of 7 days written notice of its intention not to renew or if both parties agree to enter a new contract term for a determined time period.
15.3 Cancellations become effective on the day processed by Maple Cloud. Client will be notified of the cancellation via email.
15.4 If Client cancels before the end of the initial contract term a $50 penalty will be assessed.
16.1 Maple Cloud warrants that the services provided will at the time of delivery correspond to the specifications provided in the agreed upon Project Deliverables.
16.2 Client acknowledges that Maple Cloud does not warrant or make any representations concerning the accuracy of design, content, features, features, functions and performance of any web pages created by Maple Cloud or any advertisement placed on social media websites or otherwise, nor does it warrant or make any representations concerning the accuracy, likely results, or reliability of any optimisation services it provides.
16.3 Client hereby agrees that the responsibility to check the performance, accuracy and quality of any web pages created by Maple Cloud rests solely with them.
16.4 Client hereby agrees that Maple Cloud is not liable for any failure to carry out services for reasons beyond its control including but not limited to acts of God, telecommunication problems, software failure, hardware failure, third party interference, Government, emergency on a major scale or any social disturbance of extreme nature such as industrial strike, riot, terrorism and war or any act or omission of any third party services.
16.5 Client agrees Maple Cloud is not liable for absence of services as a result of illness or holiday.
16.6. The content on this Site is for general information only and use and is not intended to address your particular requirements. In particular, the content does not constitute any form of advice, recommendation or arrangement by Maple Cloud and is not intended to be relied upon by users in making (or refraining from making) any specific investment or other decisions. Appropriate independent advice should be obtained before making any such decision. Any arrangements made between Client and any third party named on this Site is at Client’s sole risk and responsibility.
16.7 USE OF THIS SITE IS AT YOUR SOLE RISK. ALL MATERIALS, INFORMATION, AND SERVICES ARE PROVIDED “AS IS,” WITH NO WARRANTIES OR GUARANTEES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING, WITHOUT LIMITATION, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NON-INFRINGEMENT. WITHOUT LIMITATION, Maple Cloud MAKES NO WARRANTY OR GUARANTEE THAT THIS WEBSITE WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, UNDER NO CIRCUMSTANCES AND UNDER NO LEGAL THEORY, TORT, CONTRACT, OR OTHERWISE, SHALL Maple Cloud OR ANY OF ITS UNDERLYING SERVICE PROVIDERS, BUSINESS PARTNERS, INFORMATION PROVIDERS, LICENSORS, OFFICERS, DIRECTORS, ACCOUNT PROVIDERS, EMPLOYEES, DISTRIBUTORS OR AGENTS (COLLECTIVELY REFERRED TO FOR PURPOSES OF THIS SECTION AS “Maple Cloud”) BE LIABLE TO YOU OR ANY OTHER PERSON FOR ANY MONEY DAMAGES, WHETHER DIRECT, INDIRECT, SPECIAL, INCIDENTAL, COVER, RELIANCE OR CONSEQUENTIAL DAMAGES, EVEN IF Maple Cloud SHALL HAVE BEEN INFORMED OF THE POSSIBILITY OF SUCH DAMAGES, OR FOR ANY CLAIM BY ANY OTHER PARTY. IN THE EVENT THAT NOTWITHSTANDING THE FOREGOING, Maple Cloud IS FOUND LIABLE TO YOU FOR DAMAGES FROM ANY CAUSE WHATSOEVER, AND REGARDLESS OF THE FORM OF THE ACTION (WHETHER IN CONTRACT, TORT (INCLUDING NEGLIGENCE), PRODUCT LIABILITY OR OTHERWISE), THE LIABILITY OF Maple Cloud TO YOU WILL BE LIMITED TO THE AMOUNT YOU PAID FOR THE SERVICES.
SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THIS LIMITATION AND EXCLUSION MAY NOT APPLY TO YOU.
17.1 Client acknowledges and agrees that Maple Cloud, at its sole discretion, may suspend access to this website, suspend services or terminate this Agreement if the Client:
fails to fulfil any of its obligations under any part of this or any other agreement that it has with Maple Cloud; or
18.1 Save as provided in this Agreement each party shall keep in strict confidence all technical or commercial know-how, specifications, inventions, processes or initiatives which are of a confidential nature and have been disclosed by one party to the other. Each party shall restrict disclosure of such confidential material to such of its employees as need to know the same for the purpose of discharging its obligations under the Agreement and shall ensure that such employees are subject to corresponding obligations of confidentiality.
19.1 Client agrees to indemnify and hold harmless Maple Cloud, its employees, directors, heirs and assigns against all liability, loss, damage and expense of any nature, including attorneys’ fees, arising out of the publishing, distribution, or transmission of any advertisement submitted by or on behalf of the Client or the linkage of any advertisement to any other material.
20.1 If any provision of these Terms is held to be unenforceable, or invalid, for any reason, then that provision is deemed to be modified to the extent required to remedy the unenforceability or invalidity or if it is not possible to remedy the unenforceability or invalidity, that provision is to be severed from these Terms and these Terms will otherwise remain in full force.
21.1 This Contract shall be governed by the laws of the State of New South Wales, Australia. The parties submit all disputes arising between them to the courts in the State of New South Wales and any court competent to hear appeals from those courts of first instance.
22.1 These Terms are the entire agreement between the parties regarding the use of this Website and the purchase of any services and supersedes all previous negotiations, commitments and agreements about the website and the services.
As you might expect, SEO for dentists can get quite complicated. Yet, it still should be one of the most important components of y ...